The world’s most powerful brand Pic: S.W. Clyde, National Scenic Byways
Children’s workshops featuring LEGO, the world’s most popular toy, are taking place at libraries throughout Croydon this summer.
The scheme has been launched with free taster workshops across the borough for children aged eight and up.
The initiative was launched yesterday at Croydon Central Library where children were treated to an interactive demonstration and met LEGO Education mascots Max and Mia.
LEGO Mascot Pic: Cultural Community Solutions Ltd
Croydon Council and Cultural Community Solutions are working in partnership with LEGO Education to deliver workshops that use LEGO bricks to aid children’s learning in literacy, numeracy, design and technology and computing. During the workshops, children will interact with specially designed activity packages under the guidance of trained staff.
Weekly LEGO clubs will follow the taster sessions from September, though they will cost a small fee. Each club session will be £1.50 for library members and £3 for non-members.
Councillor Timothy Godfrey, Croydon cabinet member for culture, leisure and sport, said: “This is a great addition to the services already offered by Croydon’s library service and one that’s sure to be a big hit with the borough’s children.
“LEGO has amused generations of children while, at the same time, firing their imaginations, enhancing their hand/eye coordination and, I’m sure, inspiring many to become engineers, architects, builders and designers.”
LEGO estimates that 85 million children played with one of its toys last year. It is now the world’s most powerful and valuable brand, ahead of Ferrari and Apple, according to research from Brand Finance.
Pic: Cultural Community Solutions Ltd
Neil Taylor of LEGO Education UK said: “We believe that the work being carried out will have a valuable and lasting impact on the children, families and other members of the community visiting the libraries and look forward to working with them over the coming years.”
Though the taster sessions are now fully booked, you can book spaces on the weekly LEGO Clubs in September by visiting www.Eventbrite.co.uk and search for LEGO Club – Croydon.
