Spin London festival has returned to London for another weekend of innovative cycling.
First launched in 2013 in an east London basement, the three-day festival now occupies the Old Truman Brewery on Brick Lane and offers attendees a look at the latest creations in the cycling industry in addition to talks, performances and food.
The festival offers an outlet for cycling enthusiasts, or those keen to learn more about the world of cycling, as well a place to experience the latest and exclusive bikes, equipment and sportswear. There are also hands-on workshops such as frame building and painting and talks from industry entrepreneurs.
Henry Nixon, communications manager at Spin told ELL: “Cycling culture has really changed over the past few years, especially here in London. The amount of money that’s going into the infrastructure around it means that it has become much more accessible and people can get into it who were perhaps scared or more reluctant to before.
“I think Spin shows that there’s this huge audience who are really interested in cycling, and this is an outlet for them.”
The festival provides a hub for both entrepreneurs and enthusiasts, allowing new businesses to launch products, and festival goers the chance to experience them before anyone else, creating a sense of community from the get-go.
David George, CEO and founder of Bikmo – a search and price comparison website for bikes and cycling kits said: “We’re launching a new product here, it’s a great platform for us to launch it with the audience and great location.”
The festival, which is centred around cycling culture hosts talks from industry professionals, in addition to performances such as award-nominated comedy “Lance” by Kieran Hodgson and film screenings, including the short film debut of “Fastest Woman in Africa” by Faustin Niyigena.
Catch the rest of Spin festival this weekend at Old Truman Brewery, 10am – 6pm.